Not Sure About This: Commercial Pop-Ups on Online Videos?

ABC recently told media buyers it is considering inserting commercials directly into its online programming. For instance, commercials would pop out of televisions, cell phones and print ads appearing within episodes of shows such as Ugly Betty and According to Jim, then expand to run in full-screen mode. We’re not sure we’re ready for this. … Read more

Lucifer the Movie

RG Entertainment has tapped Radar Creative to create a website, DVD and movie poster for Lucifer, a movie being produced & directed by Ray Griggs of RG Entertainment. Some of Hollywood’s top “A List” players collaborated on the movie trailer including cinematographer Russell Carpenter, a well-known film scoring orchestra, Cafe FX and ADI. Griggs plans … Read more

Visual Trends: “Zoom-to-Reveal”

“Zoom-to-reveal” design (or ZTR as I’ll refer to it in this blog) is becoming more and more of a trend in the design world. A few years ago, websites like Mapquest and Google maps introduced us to an old concept: zooming in to reveal more. You might be familiar with the work of Charles Eams … Read more