The Quiet Power of Visual Authority in High-Trust Professional Practices

In professions built on trust, authority is rarely announced. It is sensed. Senior advisors are not hired because they are loud, flashy, or clever. They are hired because clients believe they see the situation clearly and can guide them through it without drama. That belief often forms before a single word is spoken. This is … Read more

Radar in Washington D.C. with the SDPA

Radar’s team was in Washington D.C. with the SDPA for their 2011 Summer Conference. Radar’s team filmed interviews, recorded audio & video podcasts for Dermcast.tv and followed the PAs as they participated in the first ever Capitol Hill Day. You can watch highlights here. PAs and dermatologists met with senators and congressmen to discuss pertinent … Read more

South by Southwest (SXSW)

Radar is honored to be involved with this year’s Beacon Lounge (aka: “the Lounge with a Conscience”) at the Convention Center where WhatGives.com is producing & streaming a half-hour webcast hosted by Mark Horvath from InvisiblePeople.tv (with special thanks to Portnoy Media Group). The multicam webcast will air on Saturday March 13th, Sunday March 14th … Read more

EnviroSolve Has Radar On Their Mine

The EnviroSolve Corporation has tapped Radar to produce a 30-minute safety training video for the former Anaconda Copper Mine site in Yerington, Nevada which is going through a multi-million dollar cleanup. The Yerington Site has more potential pitfalls than Raiders of the Lost Ark so it’s critical that all visitors to the mine go through some … Read more

Recruitment Video for Universal Studios Hollywood

The Human Resources department at Universal Studios Hollywood has tapped Radar to produce its 2009 Recruitment Video. The video will be featured on USH’s job recruiting website and will loop in the staffing lobby. Radar’s team is developing the script, filming in and around the theme park and CityWalk and editing the Hi-Def video which … Read more

5 Tips For Using New Media in 2009

For those of you who have told us you’re wanting to utilize “new media” in 2009, this is for you. Here are FIVE tips for using new media for your company or organization this year: 1. Start using social media sites like Facebook & Twitter New media means bringing your brand to where your users/customers hang … Read more

Welcome to dermcast.tv

Dermcast.tv launched last week and is already receiving positive feedback from users who are calling it the “YouTube” for dermatology PA’s. The site, created by Radar, in association with the SDPA, is the only online media resource of its kind for physician assistants. As of today, the site features a few interviews with SDPA board … Read more

Looking Back: Top Video Content Websites of 2006

As mentioned in Cynopsis Digital, here are the top sites adults used to view video content online in 2006, from Piper Jaffray. The numbers represent the percentage of respondents who said they viewed video on these sites: YouTube 43.5% TV Network Sites 41% Google Video 26.5% MSN Video 24.5% Yahoo! Video 22% MySpace 16.5% AOL … Read more

Not Sure About This: Commercial Pop-Ups on Online Videos?

ABC recently told media buyers it is considering inserting commercials directly into its online programming. For instance, commercials would pop out of televisions, cell phones and print ads appearing within episodes of shows such as Ugly Betty and According to Jim, then expand to run in full-screen mode. We’re not sure we’re ready for this. … Read more

Lucifer the Movie

RG Entertainment has tapped Radar Creative to create a website, DVD and movie poster for Lucifer, a movie being produced & directed by Ray Griggs of RG Entertainment. Some of Hollywood’s top “A List” players collaborated on the movie trailer including cinematographer Russell Carpenter, a well-known film scoring orchestra, Cafe FX and ADI. Griggs plans … Read more

Visual Trends: “Zoom-to-Reveal”

“Zoom-to-reveal” design (or ZTR as I’ll refer to it in this blog) is becoming more and more of a trend in the design world. A few years ago, websites like Mapquest and Google maps introduced us to an old concept: zooming in to reveal more. You might be familiar with the work of Charles Eams … Read more

Radar in Uganda

RADAR’s team will depart for Uganda today. They’ll join up with several people from Children’s Hunger Fund and Africa Renewal Ministries in order to upgrade a video editing system that was installed in 2004. New cameras and equipment as well as new software and tools will be made available to the eight person video team. … Read more

SDPA Calls on Radar…Again

The Society of Dermatology Physician Assistants (SDPA) has once again tapped RADAR for creative services on both internal & external communication pieces for 2006. The multi-phased account will encompass identity packages, direct mail, newsletters and pitch pieces for the San Antonio-based organization. For now, RADAR will deliver concepts for new letterhead, envelopes and business cards. … Read more